Seller's Special
Report:
How to
Avoid Tying Yourself Up With
a 3-6 Month
Listing
An Easy Exit Listing Puts YOU
In Control!
MONEY SAVING ADVICE: Never
sign a listing based on vague verbal promises.
Some agents will tell you whatever you want to
hear in an effort to get you to sign a listing.
Traditionally, real estate
agents have required home sellers to sign long
term listing agreements. Unfortunately, many
sellers found that after listing their homes, the
promised advertising and marketing efforts did
not occur.
This is understandably a key
reason why home sellers are concerned about
listing their home with a real estate company.
How do you know that the company will uphold
their promises? How do you know that you have an
agent who fully understands the art of marketing
and is skilled at attracting a steady stream of
qualified, ready-to-buy buyers through your home?
NEW PROGRAM: While a
written agreement is necessary, there is no
reason that you have be locked into a long term
listing agreement. Now the risk and anxiety
associated with listing your home can be
eliminated, thanks to my Easy Exit
listing.
The Easy Exit listing
allows you to cancel your listing at any time,
for any reason. If at any time you are not 100%
satisfied with my marketing effort, you can exit
from the listing just by calling me on the phone
or sending me a letter. No hassle. No questions
asked.
WARNING: If you decide
to list your home with a real estate company,
don't be tied up by a listing without specific,
written, verifiable performance guarantees and
an Easy Exit listing.
Your listing contract should
state exactly and specifically what
services and marketing the agent and company will
do for you. How many open houses each month? How
many showings (minimum) every month? How many
advertisements in the newspaper every month? Will
your home be in every issue of the Homes
magazine? How many feedback calls will you
receive every month?
MOST IMPORTANT: Your
listing contract should state that if the agent
does not perform and produce results exactly as
promised that you can cancel the listing, at no
cost or further obligation to you. Without this
protection clause, you are gambling with what may
be your most valuable asset.
Statistically, a real estate
agent skilled in marketing can sell your home for
6% more than an agent unskilled in marketing. On
a $100,000 home, that's a whopping $4,000! Know
your agent and his or her qualifications!
Jim Blaney &
Associates
Real Estate Consultant
RE/MAX
Ambassadors
1036 Circle Drive
Eldersburg, MD 21784
410-795-3000 / 410-781-7000
Copyright 1999-2000 James
M. Blaney, Inc. This document is protected by
international copyright laws. All rights
reserved.
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